Friday, April 11, 2008

Idol Gives Back

I know many of you are hooked on Idol. Well American Idol gave back, and gave big. Among the many celebrities showcased last night were Robin Williams, George Lopez and the best MILEY CYRUS. YEP SHE WAS THERE. This was a great PR effort. This campaign has worked during the years past too. Because of the celebrity endorsements, people tuned in. This brought more attention to the show, which boosted their ratings. I believe Idol Gives Back prides itself on using guilt to get us to give money. There were many sad stories that gave us chills and teary eyes, but then there were those star-studded endorsements that were at times funny. For example, Robin Williams did this to get people to call in.



Too funny! One of my most FAVORITIST singers ever also graced the stage.. MILEY CYRUS YALL! Check it out!




WOW she is amazing. The best part of the night was the appearance of the three presidential candidates . Yep, OBAMA, CLINTON AND MCCAIN graced Idol. The Idol Gives Back Foundation is truly a great effort trying to end poverty and child suffering. The effort raked in approximately 17 million viewers. This is a significant fall from last year. Maybe Idol needs to go back to finding talent... not TV personalities.

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